Digital Marketing (SEO,SEM,SMO)
- Search Engine Optimisation
- Search Engine Marketing
- Social Media
- Digital Campaigns
Like digital media, digital marketing has grown and evolved with consumer behaviour. The best digital marketing strategy acknowledges all the players – businesses, customers, search engines and social networks – to develop a fully integrated service offering that attracts and holds the attention of the right people at the right time. Vivid Group addresses every element of digital marketing, from SEO, to SEM, email marketing, display advertising and social media, to deliver an effective, business-transforming digital marketing solution.
As part of Aegis Media, Vivid Group also draws on the resources of one of the world’s largest and fastest growing digitally-focussed media and communication groups. Our services span media planning and buying, digital media and marketing, branded entertainment, public relations, experiential, sponsorship, stadium marketing, direct marketing, social media and corporate social responsibility – so we have the digital marketing solution that will work for you.
Search Engine Optimisation (SEO)
SEO is constantly changing as search engines evolve and improve, and it’s as damaging to your Google rankings to do too much as it is to do nothing at all. Vivid Group will provide a structured strategy that incorporates current best-practice alongside growing trends and proven techniques to boost your rankings in organic search results, without compromising user experience. Ongoing analysis and management is crucial, and we will monitor user behaviour and traffic to ensure your website is always ranking where it should.
Search Engine Marketing (SEM)
Vivid Group strategise and implement SEM campaigns that reach the right users and turn analytics into new business. Our campaigns are targeted, user-focussed and make the best use of your marketing spend.
EDM is one of the most effective ways to reach and grow your customer base. We develop fresh, targeted contact strategies that engage your customers and foster trial, love and loyalty. Vivid monitor distribution, content and response ongoing to ensure a constant, consistent dialogue with your customers.
A social media strategy is a crucial part of most digital marketing solutions. Vivid Group delivers social media engagement that is immediate, interesting and relevant, to ensure your business is reaching exactly the right people.
Vivid have built extensive expertise in the development of campaigns, banners, ads and microsites with cut-through impact and multi-platform functionality. From rich media experiences to contextual targeting, we’ll find a solution that achieves your marketing objectives.